Story Board

Plan of Action

To gain the grade I feel I should be achieving it would be best for me and the quality of my work to work alongside an action plan, and to work sufficiently to the plan.

 By October

·                     All Planning Complete (costumes, health and safety risks, props, camera angles)

·                     Video Analysis

·                     Poster Analysis

·                     Location Shots

·                     Poster

·                     CD Front Cover/Back/Spine (all drafts)

By November

·         All filming should be complete and ready to edit

By December

·         I hope the majority of my video Is edited (will be a bonus if complete)

-      Things to take into account are the weather and whether my actor is available and I shall have to work alongside my video schedule in order to succeed this aim

By the end of February

·                     By the end of February I would like to think that my whole project is complete and done and ready to get a high mark in which I wish for

Email To Artist

Target Audience

The target audience for my music video is of a wide spectrum. i believe Benjamin Francis Leftwichs music is generally listened to by 16-24 year olds. Due to his young age and the singer song writing vibe it appeals to high school students up to university students. As he is yet to hit 'the big time' he gigs at small town venues across the UK and is yet to branch out in Europe, because of this the genre directs towards a more 'indie' crowd due to the venues in which are played and the audiences that are there. However despite the direction of his music the video does appeal to several people under several circumstances. The video tells of a teenage boy who has lost a family member/friend, immediately this shows general links in where others can relate. Alongside this the melancholy tune and the loneliness in which the character feels it also targets people under this emotion.

Due to these factors the main target audience initially seems to be of that of the fans of Benjamin Francis Leftwich, however I wish to try and leave the video open to interpretation to gain a wide range of viewers depending on emotions in which they feel at the time.

Chosen Song and Reviews on Artist

Atlas Hands - Benjamin Francis Leftwich
more information will be continued about the song and lyrics and plan for video.

Artist information

-The lost young man toting a battered guitar and a fistful of broken dreams has now become a mainstay of mainstream post-Mumford British pop culture. Luckily, York singer-songwriter Benjamin Francis Leftwich has more in common with the stark confessionals of Nick Drake. 

Source: NME http://www.nme.com/reviews/benjamin-francis-leftwich/12217 


-These days, picking up an acoustic guitar must be an intimidating thing. With the likes of Bon Iver, Laura Marling and Fleet Foxes emerging in the last few years, melodic acoustic music is a very crowded party. Then again, with the heritage of acoustic songwriters stretching back from Elliott Smithto Nick Drake and beyond, it probably always has been. In such a well-ploughed field, new artists practically have to spout fireworks to stand out.
Such is the challenge that lies before 21-year-old Benjamin Francis Leftwich with his debut LP, Last Smoke Before the Snowstorm. The York-based singer-songwriter has certainly garnered the requisite attention, with two well-received EPs in late 2010 and early 2011, not to mention a popular cover of Arcade Fire’s Rebellion (Lies).


Source: BBC http://www.bbc.co.uk/music/reviews/nc3q